Q: This whole topic seems to be a little contentious, but I’ve seen more lately suggesting companies/brands should not repost images/videos without permission from the artist. This makes sense to me as they are using it commercially without permission, compensation, or, at the very least, photo credit. My question is how would you suggest handling… Continue reading Copyright + Permission
Q: When approaching a potential client directly for the first time, do you find it’s best to send one email to multiple contacts you may have there or send individual emails separately to each person? A: Since we are all overloaded with spam, get as personal with each client as possible. Sound like you… Continue reading Get Personal
Q: How do we reach clients? A: LinkedIn is my #1 answer. The only way I tend to get the answers like email address + IG handle is to ask in several personalized follow-up notes instead of asking all in one message. It takes patience and follow through but hey, that’s called “marketing”. … Continue reading Marketing + LinkedIn
https://youtu.be/ajjJ0A_TsHgOnce you master your branding style, grow from within that special sauce to give clients what they will not get with others. Hone in + Grow out. Two things we’ve noticed: Photographers are not getting jobs if they’re too general or not specific enough in their brand. Right now there’s more photographers available and less jobs.… Continue reading Mastering Your Brand
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